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Headlines 23/8/01 |
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Jack & Jones and Mr Adams Bryan Adams champions Danish denim Ab Fab four New series of the fashion comedy T-shirt 100 Dizzy Mother's low key Ts News Archive |
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Jack & Jones and Mr AdamsDenim has never been so popular and thus competition between labels has never been tougher. While some brands are raiding their design archives and reissuing old styles, others are hooking up with celebs in a bid to gain credibility. You might not have heard of Danish denim brand Jack & Jones, but with their new partnership with Canadian crooner-turned-photographer Bryan Adams, they hope to make a big impact here. Bryan shot the new Jack & Jones ad campaign in his London flat on an old Sinar camera. Watch out for the ads and for Jack & Jones stores opening across the UK from this autumn. |