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Headlines 17/4/01 |
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Advertising Today More than moving merchandise Spring sandals Cool footwear for warm season Primates are great Get some monkey magic Remember the Ramones Never mind the Sex Pistols Beat generators Beat poets and bongos are back News Archive |
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Advertising TodayAccording to those in the know, adverts are more than just selling tools - they're an art form. To celebrate the medium's development, Warren Berger has compiled Advertising Today, a hefty book which is packed with images of the most arresting ad campaigns from the 60s to the 90s including that of Calvin Klein and Absolut. The book also discusses our currently 'image-saturated environment' and features interviews with key figures from the industry such as Oliviero Toscani - the creator of controversial Benetton ads - and John Hegarty who's responsible for world-famous Levi's campaigns.
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